Peer-to-peer fundraising for nonprofits
Empower supporters to take the lead with GoFundMe Pro’s trusted peer-to-peer software and solutions.
Supporter-led peer-to-peer fundraising
Attract more supporters with peer-to-peer tools that put them in control.
Empower every supporter
Mobilize supporters to champion your cause with innovative fundraising tools across more surfaces.
Enable mobile-first payments
Streamline donations by accepting credit cards, digital wallets, PayPal, Venmo, ACH, and cryptocurrency.
Uncover fundraising insights
Gain instant insights into campaign and fundraiser performance to steward and segment donor interactions.
Peer-to-peer fundraising software designed for impact
- Invite supporters to launch individual and team fundraising experiences in seconds
- Make fundraising a breeze on any device with mobile-first designs and intuitive UI
- Help supporters hit their goals with built-in fundraising tips and trusted coaching
- Energize supporters with encouragement, coaching, and gratitude as they work toward their goals
- Foster friendly competition with live leaderboards and fundraising thermometers
- Empower supporters to amplify their reach with built-in social and text-sharing tools
- Extend to more surfaces with fundraisers created in one-click on GoFundMe
- Carry your nonprofit’s branding through to supporters’ personal campaign pages and donation receipts
- Launch automated campaign emails that keep supporters engaged and informed
- Build trust and increase conversion rates with white-labeled campaign URLs
- Launch stunning campaigns with our optimized templates
- Help supporters show the value of each gift with impact blocks
- Offer the flexibility to fundraise for specific programs with designations
- Increase engagement by commenting on campaign activity walls
- Enable donation dedication with branded eCards
- Make streaming fundraisers even easier with live fundraising tools on GoFundMe
Expand your donor base with peer-to-peer fundraising
Grow your reach by enabling supporters to fundraise with GoFundMe Pro’s world-class peer-to-peer tools—driving 80% new, first-time donors on average. 1
Potential annual lift
$5,000
Incremental peer-to-peer donors
$5,000
Incremental first-time donors
$5,000
Incremental peer-to-peer revenue
$5,000
Incremental peer-to-peer revenue from first-time donors
FAQs
How do crowdfunding and peer-to-peer fundraising differ?
Peer-to-peer fundraising relies on individuals and teams made up of multiple individuals to raise money on behalf of the organization, primarily through personalized giving pages. Crowdfunding, on the other hand, is more centralized, with donations flowing through a single campaign page. Often, crowdfunding campaigns include a broader story or narrative to help enlist donations.
What are the major perks of peer-to-peer-fundraising?
For starters, 80% of campaign donors on GoFundMe Pro are brand new to the cause. The exposure opportunities associated with peer-to-peer fundraising are reason alone to integrate it into your larger donation strategy.
Peer-to-peer fundraising also allows individuals to elevate their personal stories and explain their connection to the cause, which often resonates with people and motivates immediate action.
Additionally, peer-to-peer fundraising lends itself well to seasonal campaigns , like annual giving days, endurance events, memorial campaigns, or corporate giving challenges. These timely initiatives can help boost fundraising year-round.
How does GoFundMe Pro's peer-to-peer fundraising platform fuel conversions?
Scale your impact with ready-to-use peer-to-peer fundraising templates and intuitive tools that make it easy for supporters to champion your cause. As they fundraise with confidence, your reach grows—connecting you to new audiences and driving greater results.
At a glance, GoFundMe Pro’s peer-to-peer fundraising portfolio includes:
- Campaign templating
- Embedded videos and livestreams
- A progress thermometer
- Team structures
- Mobile-optimized pages and donation forms
- Impact blocks
- Recurring gift options
- Flexible payment processing
- Employer donation match options
- GoFundMe live fundraising tools
- And more!
What steps can my nonprofit take to enhance its peer-to-peer fundraising success?
Review your current fundraising efforts, events, and campaigns to see if adding a peer-to-peer element could increase donations or engagement. Identify key seasonal opportunities or moments throughout the year where a peer-to-peer campaign would align best, and use GoFundMe Pro to turn your vision into reality.
What security and scalability measures does GoFundMe Pro have in place?
GoFundMe Pro builds security into the foundation of all our products and services.
Our comprehensive approach includes governance, continuous scanning and monitoring, and robust infrastructure. Our dedicated team receives regular training to stay updated with the latest security practices and threats.
We’re a PCI DDS Level 1 service provider that utilizes industry best practices like the OWASP Top 10. We use Cloudflare for protection and partner with Stripe, PayPal, and Coinbase for secure payments.
Learn more about our security here.
See our peer-to-peer solutions in action
Boost your impact with peer-to-peer fundraising tools built to drive results.
